{"product_id":"lucinda-dress","title":"Lucinda | Floral V-Neck Maxi Dress","description":"\u003ch3\u003eElegance That Feels Effortless From Day to Evening\u003c\/h3\u003e\u003cp\u003eSome dresses simply make you feel put together the moment you slip them on. This floral maxi dress drapes beautifully over the figure, with a soft V-neckline and gently gathered waist that flatter without clinging. It is the kind of piece you reach for when you want to look refined with almost no effort.\u003c\/p\u003e\u003cp style=\"text-align:center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1091\/7403\/0674\/files\/YJ1267-YS_5.jpg?v=1785857713\" style=\"max-width:100%;height:auto;\"\u003e\u003c\/p\u003e\u003ch3\u003eWhy You'll Love It\u003c\/h3\u003e\u003cp\u003e✓ Flattering Silhouette — The gathered waist and softly draping skirt skim the body gently, creating a graceful, confident shape.\u003c\/p\u003e\u003cp\u003e✓ Elegant V-Neckline — A tasteful neckline that frames the face beautifully and feels both feminine and refined.\u003c\/p\u003e\u003cp\u003e✓ Comfortable Ease — The fluid fabric moves with you, so you stay at ease through long lunches, events, and evenings out.\u003c\/p\u003e\u003cp\u003e✓ Timeless Floral Design — A classic print that never feels dated, pairing effortlessly with heels or simple flats.\u003c\/p\u003e\u003cp\u003e✓ Versatile Occasion Piece — Ideal for weddings, dinners, and celebrations, yet elegant enough to make any day feel special.\u003c\/p\u003e\u003cp style=\"text-align:center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/1091\/7403\/0674\/files\/YJ1267-YS_1.jpg?v=1785857713\" style=\"max-width:100%;height:auto;\"\u003e\u003c\/p\u003e\u003cp\u003eThis is a dress you will return to again and again — the reliable choice when you want to feel elegant without fuss. Its graceful lines and timeless print make it a lasting addition to your wardrobe, ready for every special moment. Add it to your collection today and enjoy the quiet confidence of always having the perfect thing to wear.\u003c\/p\u003e","brand":"Helen \u0026 Margaret","offers":[{"title":"Green \/ 8\/10 (S)","offer_id":49182422171803,"sku":null,"price":44.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 10\/12 (M)","offer_id":49182422204571,"sku":null,"price":44.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 12\/14 (L)","offer_id":49182422237339,"sku":null,"price":44.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 14\/16 (XL)","offer_id":49182422270107,"sku":null,"price":44.95,"currency_code":"GBP","in_stock":true},{"title":"Green \/ 16\/18 (2XL)","offer_id":49182422302875,"sku":null,"price":44.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/7524\/0603\/files\/YJ1267-YS_3_f80d6b8f-b382-474d-af8f-a9e15b5e0647.jpg?v=1785941593","url":"https:\/\/www.helenandmargaret.com\/products\/lucinda-dress","provider":"Helen \u0026 Margaret","version":"1.0","type":"link"}