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Ione | Short Sleeve V Neck Floral Midi Dress

£89.90

£44.95

Save 50%

Free Shipping Free Shipping with Royal Mail

30-Day Money-Back Guarantee 30-Day Money-Back Guarantee

Offer expires at 11:59 PM

Colour Pink
Size S / UK 8-10

Low in stock, only a few left

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SUMMER SALE UPDATE: Due to high demand during our Summer Sale, only a limited number of items are left. If you can still click 'Add to Cart,' it's still available.

Effortless Elegance for Sunny Days

Feel confident, feminine, and effortlessly elegant in the Ione | Short Sleeve V Neck Floral Midi Dress — designed to make warm-weather dressing feel easy and beautiful.

The flattering V-neckline enhances your natural silhouette, while the flowing fit creates graceful movement with every step. Crafted from lightweight, breathable fabric, this dress keeps you feeling cool, comfortable, and polished all day long.

Whether you're heading to brunch, a holiday getaway, a garden party, or simply enjoying a sunny afternoon, this is the dress you'll keep reaching for.

Why women love the Ione Dress

Flattering V-neck design
Creates an elegant neckline while complementing your natural shape.

Flowing feminine fit
Moves beautifully and offers all-day comfort.

Lightweight breathable fabric
Perfect for warmer days and sunny getaways.

Timeless floral print
Adds a romantic and elegant touch to any outfit.

Easy styling
Perfect for casual outings, holidays, brunches, and special occasions.

Specifications

  • Midi length
  • Short sleeves
  • Floral print
  • Breathable lightweight fabric
  • Relaxed flattering fit

A timeless floral piece designed to make every sunny day feel special.


UK Size EU Size Bust (cm/in) Length (cm/in)
6 XS 90 / 35.5 99 / 39.0
8 S 95 / 37.4 100 / 39.4
10 M 100 / 39.4 101 / 39.8
12/14 L 105 / 41.3 102 / 40.2
16 XL 110 / 43.3 103 / 40.5
18 2XL 115 / 45.3 104 / 40.9
20 3XL 120 / 47.2 105 / 41.3
22 4XL 125 / 49.2 106 / 41.7

At Helen & Margaretcustomer satisfaction comes first. That's why we keep you constantly updated on your order and always offer free shipping. We use the reliable delivery services of Royal Mail.

Doesn't fit? No problem! You can exchange or return it within 30 days.

At Helen & Margaret your peace of mind comes first. That's why we offer 100% secure payments by credit card. Buy with total confidence.

Hi, we’re Helen & Margaret


When we started Helen & Margaret, we had one simple dream: to create timeless fashion that women would truly love wearing.

Today, we're celebrating the season, and we couldn't have done it without you.

As a thank you for being part of our journey, we're opening our Summer Sale. For a limited time, enjoy up to 70% off across our collection.

This celebration is for you.

With gratitude,

Helen & Margaret

Money-Back Guarantee

We truly believe in the quality of our clothing and I’m confident you’ll love it too. That’s why we offer a hassle free 30-day money-back guarantee.

If you’re not completely satisfied with your purchase, simply return it within 30 days and receive a full refund – no questions asked.

From Our Boutique To Your Wardrobe

I honestly wasn't sure about ordering through a Facebook ad, but I'm so glad I did. The dress arrived within a few days and the quality exceeded my expectations.

It's difficult finding flattering clothes at my age, but this dress is elegant, comfortable and very confidence-boosting.
The Summer Sale made it even better!

This is my third order and again I'm absolutely delighted. I always worry about buying outfits online, but the fit is beautiful, the fabric feels lovely, and it arrived within a few days.

Ordered on Monday and it arrived by Friday. Beautifully packaged, exactly like the photos, and the quality was even better than I expected. I'll definitely be ordering again.

I bought this for my holiday and ended up using it every day. It's lightweight, beautifully made and looks far more expensive than it actually is. Absolutely delighted with my purchase.

I accidentally ordered the wrong size. Customer service replied the same day and sorted everything out effortlessly.
For this price, I genuinely wasn't expecting this level of quality.

The fabric feels much more expensive than the price suggests. I've already had several compliments. It's quickly become one of my favourite outfits this summer.

Frequently asked questions

We stand behind every piece. Enjoy 30-day returns and 24/7 customer care. For questions or returns, email us anytime at support@helenandmargaret.com

Will I receive a confirmation email after placing an order?

Yes, once you've placed your order, a confirmation will be sent to your email inbox. If you don’t see it, feel free to reach out to our customer service team, we’re happy to help you right away.

Email: support@helenandmargaret.com

What payment methods do you accept?

You can pay safely and securely with the following payment methods:

Credit Card: Visa, Mastercard, American Express, Apple Pay, Google Pay, Maestro, and Shop Pay

Is delivery really free?

For all orders within the UK, we provide free Royal Mail delivery. There is no paid priority option, as it isn’t needed. Every customer receives the same fast, careful service.

What is the Estimated Delivery Time?

After processing, orders are dispatched and delivery typically takes 5-10 business days.

Please note that delivery times are estimates and may vary due to factors outside our control, including carrier delays, or peak periods.

How can I track my order?

You can track your order by entering your Order Number or Email/Phone Number on the "Track Your Order" page.
Once you’ve entered your information and clicked "Track," you will be able to see the status of your order.

Once your order has been dispatched, you will receive an email confirmation with your tracking details. From that moment, you will be able to follow your parcel’s journey to your address.

What if I would like to return my items?

We want you to love every piece you order. If something isn't quite right, you're welcome to request a return within 30 days of receiving your order. All we ask is that the item comes back to us in its original condition and packaging.

Simply email us at support@helenandmargaret.com with your order details — we'll take care of the rest.

Free Shipping

Free shipping on every order across the UK this week only. We’ll deliver straight to your door, safely and at no extra cost.

30-Day Return Guarantee

Shop with confidence. We offer a 30-day money-back guarantee if you’re not completely satisfied.

100% Secure Payment

Enjoy a secure checkout with credit card. We want you to feel completely confident every step of the way.