{"product_id":"ariella-soft-ruffle-halter-statement-maxi-dress","title":"Ariella | Soft Ruffle Halter Statement Maxi Dress","description":"\u003ch3 style=\"margin:0 0 .6em;font-size:1.05em;font-weight:600\"\u003eModern Elegance in Effortless Motion\u003c\/h3\u003e\u003cp style=\"margin:0 0 1em;line-height:1.6\"\u003eThe \u003cstrong\u003eAriella\u003c\/strong\u003e maxi dress is designed for women who love refined simplicity, graceful silhouettes and timeless elegance that makes every occasion feel a little extraordinary.\u003c\/p\u003e\u003cp style=\"margin:0 0 1em;line-height:1.6\"\u003eA sophisticated halter neckline is framed with delicate cascading ruffles, while the relaxed, flowing silhouette and beautifully draped maxi length create an effortlessly flattering look that moves gracefully with every step. The soft ruffle details add a touch of feminine drama without overwhelming the design.\u003c\/p\u003e\u003cp style=\"margin:0 0 1em;line-height:1.6\"\u003eInspired by coastal sunsets and modern minimalist style, this dress transitions seamlessly from daytime sophistication to evening glamour. Wear it to a wedding, an anniversary dinner, a garden party or a seaside getaway and feel poised, confident and unforgettable.\u003c\/p\u003e\u003cul style=\"margin:0 0 1em;padding-left:1.25em\"\u003e\n\u003cli style=\"margin:0 0 .4em;line-height:1.6\"\u003eElegant halter neckline that highlights the shoulders\u003c\/li\u003e\n\u003cli style=\"margin:0 0 .4em;line-height:1.6\"\u003eCascading ruffle detailing for graceful movement\u003c\/li\u003e\n\u003cli style=\"margin:0 0 .4em;line-height:1.6\"\u003eRelaxed, flowing silhouette with a draped maxi length\u003c\/li\u003e\n\u003cli style=\"margin:0 0 .4em;line-height:1.6\"\u003eVersatile enough for day-to-evening wear\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp style=\"margin:0 0 1em;line-height:1.6\"\u003eThis is the dress you'll reach for whenever effortless elegance is the dress code.\u003c\/p\u003e","brand":"Helen \u0026 Margaret","offers":[{"title":"Black \/ S","offer_id":49343936463003,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":49343936495771,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ L","offer_id":49343936528539,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ XL","offer_id":49343936561307,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 2XL","offer_id":49343936594075,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 3XL","offer_id":49343936626843,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/7524\/0603\/files\/ChatGPTImage11aug2026_15_56_02_9eda5f25-a06c-402e-986e-b939902a26bd.png?v=1787309457","url":"https:\/\/www.helenandmargaret.com\/products\/ariella-soft-ruffle-halter-statement-maxi-dress","provider":"Helen \u0026 Margaret","version":"1.0","type":"link"}