{"product_id":"alessia-soft-ruffle-halter-statement-maxi-dress","title":"Alessia | Soft Ruffle Halter Statement Maxi Dress","description":"\u003ch3 style=\"margin:0 0 .6em;font-size:1.05em;font-weight:600\"\u003eModern Elegance, Effortless Movement\u003c\/h3\u003e\u003cp style=\"margin:0 0 1em;line-height:1.6\"\u003eThe \u003cstrong\u003eAlessia\u003c\/strong\u003e maxi dress is designed for women who appreciate refined simplicity, graceful silhouettes and timeless elegance that makes every occasion feel extraordinary.\u003c\/p\u003e\u003cp style=\"margin:0 0 1em;line-height:1.6\"\u003eFeaturing a sophisticated halter neckline framed with delicate cascading ruffles, a relaxed flowing silhouette and a beautifully draped maxi length, it creates an effortlessly flattering look that moves gracefully with every step. The soft ruffle details add a touch of feminine drama without overwhelming the design.\u003c\/p\u003e\u003cp style=\"margin:0 0 1em;line-height:1.6\"\u003eInspired by coastal sunsets and modern minimalist fashion, this elegant dress transitions easily from daytime sophistication to evening glamour — perfect for a wedding, an anniversary, a seaside dinner or an elegant garden party.\u003c\/p\u003e\u003cul style=\"margin:0 0 1em;padding-left:1.25em\"\u003e\n\u003cli style=\"margin:0 0 .4em;line-height:1.6\"\u003e\n\u003cstrong\u003eElegant halter neckline\u003c\/strong\u003e that beautifully highlights the shoulders\u003c\/li\u003e\n\u003cli style=\"margin:0 0 .4em;line-height:1.6\"\u003e\n\u003cstrong\u003eCascading ruffle detailing\u003c\/strong\u003e for graceful movement and feminine flair\u003c\/li\u003e\n\u003cli style=\"margin:0 0 .4em;line-height:1.6\"\u003e\n\u003cstrong\u003eRelaxed flowing silhouette\u003c\/strong\u003e in a draped maxi length\u003c\/li\u003e\n\u003cli style=\"margin:0 0 .4em;line-height:1.6\"\u003eEffortlessly versatile from day to evening\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp style=\"margin:0 0 1em;line-height:1.6\"\u003eThis is the dress you'll reach for whenever effortless elegance is the dress code.\u003c\/p\u003e","brand":"Helen \u0026 Margaret","offers":[{"title":"Red \/ S","offer_id":49343938986139,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Red \/ M","offer_id":49343939018907,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Red \/ L","offer_id":49343939051675,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Red \/ XL","offer_id":49343939084443,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Red \/ 2XL","offer_id":49343939117211,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true},{"title":"Red \/ 3XL","offer_id":49343939149979,"sku":null,"price":47.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0748\/7524\/0603\/files\/ChatGPTImage11aug2026_15_56_20_fd8d41d5-123c-41d5-89ed-e54f928313c5.png?v=1787309458","url":"https:\/\/www.helenandmargaret.com\/products\/alessia-soft-ruffle-halter-statement-maxi-dress","provider":"Helen \u0026 Margaret","version":"1.0","type":"link"}